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Account-based Marketing is the Standard for B2B Marketing Account-based Marketing is a strategy that is increasingly followed amongst marketing teams for B2B marketing. This approach involves the identification of target...

     

   

The Corporate Event Management, whether they are digital, webinars, live-streaming, or physical initiatives, usually cover a large part of the marketing budget. With the outbreak of Covid 19, many of...

Tableau CRM is here! Integrating Tableau Software and Salesforce Einstein Analytics The latest offering from Tableau Software is Tableau CRM, easily integrated to Tableau’s own analytics and Salesforce’s Einstein Analytics....

What is the difference between Business Analytics and Business Intelligence Business Analytics (BA) refers to data analysis in a company. Its aim is to look at anticipating trends and results...

Business intelligence (BI) furnish past, present, and future forecasts of business operations.  It also embodies the strategies and technologies adopted by enterprises for the data analysis of business information. Among...

System Integration and Block Architecture. How the next generation of API integration works System Integration in a company is essential when launching new business models. It helps to increase operational...

Using Tableau Enterprise and Atlantic Technologies pre-packaged Apps embedded in other application products allows analytical capabilities together with a seamless experience with other software like CRM or ERP.  Credit Management:...

Oracle EPM Cloud/Hyperion and IBM Cognos TM1 are corporate performance management solutions that help companies plan budgets and allow various departments to share forecasts. These tools help leaders and companies...