Client: Fedegari
Year: 2017

Fedegari chooses Salesforce and Atlantic for its sales and service

Who is Fedegari

With an international presence in 100 countries and over 500 employees, Fedegari is one of the leading companies in delivering complete solutions, machines, components and services in the field of sterilization, chemical bio-decontamination and environmental contamination control for industry pharmaceutical, biotech, and food. The company produces tailor-made machines for important pharmaceutical companies – Glaxo Smith Kline, Sanofi, Pfizer, Novartis and Merck Sharp.

Logo Fedegari Group

Fedegari chooses Salesforce for its sales and service

Fedegari Group chooses Salesforce for its sales and service. The company wanted to have a closer relationship with their customers in order to better understand their needs and be more proactive towards them.

It was necessary to simplify the sales processes, to connect the global sales force and facilitate the sharing of information on each customer in real-time. Regarding the service activities, the Group’s need was to offer a better, faster and more effective customer service.


Salesforce and Change Management: a complete platform with customers at the center

The Group has relied on the great experience and expertise of Atlantic Technologies – the reference partner for the Manufacturing Industry – to develop a customer-centric, sales and service management system.

‚ÄúSales Cloud permits us to have immediate information from all the customers worldwide. Atlantic and Salesforce are helping us to increase our sales to 100 million.”

Giuliano Baistrocchi, Group Commercial Director | Fedegari Group

In 2019, right after the success achieved with Sales Cloud, the company adopted the Service Cloud solution too, to better manage technical assistance at a global level.

“We have chosen Atlantic Technologies as a consulting partner for all after-sales activities, to resolve problems more quickly and to ensure customer success.”

Giuseppe Fedegari, President | Fedegari Group

The company began its innovation journey with its people, thanks to the winning Atlantic Technologies’ methodology of Change Management.

Thanks to Atlantic Technologies’s innovative methodology, the employees participated in the change process with enthusiasm and motivation.